Unraveling The Psychological Significance of Colors in Commercial Interiors

We are aware of how impactful colours are on your mood, the idea of this blog is to introduce the readers with the influence of colours. Since our childhood we have been attracted towards the concept of colours, growing up we have bifurcated them, their hues and shades into likes and dislikes. The darker and brighter colours, the lighter and duller colours have been in one team lately, not because they are categorised that way but we have categorised them that way. The reality check here is, every individual colour has various shades from light to dark, from bright to dull, and reflects light differently on the scale. Considering the fact, let us learn more about the impression of colours on the human mind, colour scheme and interiors.

Colour scheme, colour psychology and commercial interior

Before we dive deeper into the theme, it is crucial that we recognise the beauty of colours and acknowledge difficulties that come along when we plan to finalise a colour scheme suitable for the place. Simply defined, colour schemes are the combination of colours used in the range of design disciplines. One decides the colour scheme based on their knowledge of colours and their idea of interior.

A very unpopular theory of colours and psychology shows the importance of colours in the healing process as practised in ancient times. Chinese and Egyptian culture shows the use of colours as a part of the healing process. Thus, supporting the theory of colours and their impact on the human brain.

Colours have shown a significant impact on the employees/consumer/visitor’s performance, personality, mental health, behaviour, relationships and many other aspects. Studies have shown that each colour develops a tendency on the person seeing it, let us understand how every hue influences a person:

Greener vibes:

Using biophilia, or shades which are more green, greener, greenest reflects peace and growth. Interiors with a certain defined green shade gives a calming effect.

People working in the space with green colour are more productive and in their comfort zone. Psychologically greener shades are tranquil and soothing.

Energies with red and hues

Red and other brighter shades like orange, reflects a greater sense of energy and passion. Cafes, the cafeteria of the office and other spaces where the audience, visitors, customers or clients need to be active, here’s the shade you must apply.

Red colour scientifically speaking increases the blood circulation and improve the appetite, ergo, the idea of using red and other related hues in the cafe, restaurant, gym can help.

Yellow

Yellow has a contagious vibe, it reflects happiness, good vibe, optimism, productivity and creativity. As per the colour psychology, yellow colour works best in the conference areas, workfloors and cafes.

Black, White and Grey

Black, white is the forever love. The richness and neatness these colours bring to the platter is different from others. Black where reflects richness and elegance, whites on the other hand reflects neatness and purity. Greys usually exist to balance out the contrast.

Final thoughts on the concept:

People have a different theory about colours, and choosing the right one is the most difficult task which is why we have come up with the shades and their psychological impact which will help you to deal with this struggle with ease.